Long before gin & tonics were the glamorous darlings of Instagram brunches, the story of this spirited drink was already being written in the cobblestoned streets of Amsterdam. Let’s rewind the tape and uncover how the Dutch helped put the ‘gin’ in ‘gingerly sip this or you’ll fall off your bike.’

Dutch Courage in a Bottle

It all started in the 16th century with jenever — the strong, juniper-flavored spirit that’s basically gin’s cool grandparent with old-school swagger. Originally created for medicinal purposes (because of course it was), it was said to cure stomach issues, gout, and — possibly — bad dance moves. Dutch soldiers famously took a swig of it before battle, which gave rise to the phrase “Dutch courage.” The British liked both the drink and the bravery, took it home, and — like they do — rebranded it. Hello, gin.

Amsterdam’s Liquid Legacy

Fast forward a few centuries, and Amsterdam still wears the jenever crown proudly. Wander into a traditional proeflokaal (tasting tavern), and you’ll likely be met with a little tulip-shaped glass filled to the brim with the good stuff. Locals might call it a kopstootje (a “headbutt” — usually a jenever paired with a beer), a muizenvalletje (a “mousetrap” — don’t ask), or even a zandloper (“hourglass”). Every nickname comes with a story, a wink, and probably a hangover.

But before you dive in — take a moment to observe the sacred ritual. No hands allowed. That’s right. You lean over, lips first, and take that first sip while the glass is still on the table. Is it elegant? Absolutely not. Is it tradition? You bet your juniper it is.

Gin & Juice… Dutch Edition

The jenever craze faded a little in the 20th century, but its stylish cousin, gin, has been having a serious moment lately. Amsterdam is full of fancy bars serving botanical gin tonics with pink peppercorns, rosemary sprigs, and citrus wheels so big they deserve their own passport.

Gin is no longer just the choice of poets and pirates — it’s a vibe. And honestly? We’re not mad about it.

Sip Happens on Our Tours

Sure, you can explore Amsterdam’s liquid history on your own — but wouldn’t it be more fun with someone who knows all the hidden jenever gems and how not to fall face-first into your kopstootje? Our guides know where to go, what to order, and when to say “just one more.” So strap on your gin goggles… we’re going in.